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By Anonymous User · February 24, 2026

Milan Cortina Olympics were most-watched Winter Games since 2014 with 96% more viewers than Beijing  AP NewsMilan Cortina Olympics draw largest audience since 2014, NBC says  The New York TimesBlockbuster ratings start to vindicate NBC’s $7.75 billion bet on the Olympics  FortuneWinter Olympics on NBC Up 96% From 2022, Highest Since 2014  Front Office SportsNBCUNIVERSAL’S PRESENTATION OF MILAN CORTINA OLYMPICS DOMINATES MEDIA LANDSCAPE & DELIVERS LARGEST WINTER GAMES AUDIENCE SINCE 2014  NBC Sports